Full Time Football Education Programmes 16-19

in association with...


Castle Vale Stadium,
Farnborough Road,
B35 7NH
0800 0281576


Daventry Sports Park,
Browns Road,
NN11 4NS
0800 0281576
Order your Pro:Direct kit here
We are delighted to present the exclusive Nike Pro:Direct Academy kit package for the new 2019/20 Season!

Pro:Direct pride themselves on supplying products to every professional player in the Premier League and Football League via their partnership with the PFA (Professional Footballers’ Association), so are in the perfect position to supply kit to our Pro:Direct Academy players.

To purchase your kit simply click the link below for your academy and then add the PDA 2019/20 products below to your basket. You are of course welcome to purchase any additional or spare products such as hoodies if you wish, but we recommend that you buy a minimum of these items for the season ahead:

1x Tracksuit

2x Black Training Tops

1x Polo shirt 1 Drill Top

2x Shorts

2x Socks

1x Rain Jacket

1x Club Team Duffle Bag

If you have any questions about the kit range or supply please email the Pro:Direct Teamwear Executives here.



Our full time football education programmes are delivered in association with Pro Direct Academy. There are two routes – BTEC or NVQ up to level 3. Both will set you up for a great career in Sport or Sports Coaching. We have had learners who now play at professional football clubs in the UK or coach in the USA.

The course includes 10 hours of professional UEFA coaching and two match days per week, as well as support with Maths and English if needed. Fixtures will include a number of professional clubs, US colleges and touring teams as well as regular matches in the ECFA league and opportunities to train at St. George’s Park, the English Football Association’s national football centre.

Learners will benefit from premium level Nike kit, access to life as a pro, plus opportunities to meet footballing heroes and be the first to play in exclusive boots and represent Pro Direct at brand events.

Work Experience

During your course we will support you with work experience which will assist you when the time comes to decide on your next steps.

Maths and English

Whilst on our full time courses you will be supported to progress with Maths and English.  This could involve sitting Functional Skills qualifications or even retaking your GCSEs with us when you are ready.

Financial support

The bursary is a fund to help you participate in learning.  It can be used to support with things such as travel or books and equipment and is assessed on an individual basis.  Childcare can be supported up to £160 per child per week through the care to learn scheme.  For more information visit https://www.gov.uk/care-to-learn/overview

Anything else I need to know?

Parents often ask if their Child Benefit, Tax Credits or other benefits will be affected if their child joins us on a full time course…the answer is no, they will not be affected.

Heart of England Training also offer a wide range of ‘Every learner matters‘ sessions, trips and workshops to support your needs.